€4.95
Preserve the shine and smoothness of your straightened hair with our specialized range.
Ocean Therapy
This new generation straightening treatment draws its power from the ocean thanks to marine collagen, and is accompanied by a range of revitalizing skincare products enriched with marine algae.
Ultra-Violet Shampoo
Purple pigmented anti-yellow shampoo for bleached or highlighted blonde hair.
€14.95
It allows for various shades of lightening, up to 9 levels of lift, and lightens even the darkest and thickest hair.
From expert care to professional accessories, discover our best-sellers to care for your hair like a pro, at the best price.
Discover our selection of beauty and hair products for under €5. Shampoos, treatments, styling products, or accessories: treat yourself to professional essentials at low prices.
Professional expertise, right near you
Benefit from personalized advice from real hair and beauty professionals in one of our 27 stores in Belgium and France. Even in the age of Do It Yourself, get expert support to master the most technical steps.
Pro Tips.
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Sun, salt, chlorine, and heat have left their mark on your hair? After the holidays, it's time to give it a little beauty treatment. Discover our tips and favorite products to hydrate, nourish, and...
Summer... the ideal season to go on vacation and recharge after winter! But as we all know, packing can sometimes be a real ordeal. What should you take with you to best care for your hair on vac...
Holidays mean sun, beach, relaxation, and especially balayage and bleaching! While many decide to go blonde as summer approaches or lighten their hair with a few highlights, don't neglect your colo...
While we follow a well-established beauty routine the rest of the year, in summer, we tend to improvise.The heat and sun mean that our skin and hair demand different care!Here are the 4 mistakes to...
OLAPLEX® has added two hair masks to its line of hair care products: the Weightless Nourishing Mask and the Rich Hydration Mask. But how do you know which mask to choose?
