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Urban Keratin

Founded in 2010, the brand set out to develop a unique concept: an effective formaldehyde-free Brazilian straightening treatment. After many months of research, they managed to develop a unique formula based on keratin and amino acids, which deeply and lastingly straightens and repairs hair. This revolutionary straightening treatment reduces curl by up to 90%, lasting 3 to 5 months.
All their products are developed in strict compliance with European standards. French quality is reflected in each of their ranges, through deep and lasting treatments and a 100% integrated packaging chain.

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Illuminating serum for natural, highlighted, bleached or white blonde hair.

Sale price29,00 €
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Treatment for natural, highlighted, bleached, or white blonde hair.

Sale price21,80 €
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Color Illuminating Shampoo.

Sale price39,80 €
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Protects hair exposed to the sun and provides an immediate silky effect.

Sale price21,80 €
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Express Smoothing Ritual (smoothing shampoo + prolonging treatments) for all hair types.

Sale price39,90 €
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Restores hair's beauty.

Sale price23,90 €
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Mirror Effect 4-Product Set.

Sale price99,00 €
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Softness and intense nourishment.

Sale price20,90 €
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Volumizing Shampoo.

Sale price19,80 €
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Nourishing Care.

Sale price21,80 €
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Moisturizing shampoo for dry hair.

Sale price19,80 €
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Color Protection Shampoo.

Sale price19,80 €
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Smoothing Aid Kit.

Sale price69,90 €
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Brazilian straightening brush.

Sale price14,00 €
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Smoothing Aid Shampoo.

Sale price13,90 €
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Deeply hydrates, softens, and revitalizes fibers.

Sale price32,90 €
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Relaxes curls and reduces volume by up to 90%, deeply treats and repairs all hair types.

Sale price179,90 €
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Conditioner that provides softness, intense nourishment, and regeneration of the hair fiber.

Sale price34,90 €
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Adds tonicity, body, and volume from the roots.

Sale price39,80 €
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Ocean Therapy Straightener.

Sale price119,90 €
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Christmas box containing 1 shampoo 100ml and 1 mask 200ml + 1 free hair clip.

Sale price46,95 €
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Shine Box.

Sale price49,00 €
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Multi-action leave-in treatment. Its exclusive formula (wheat keratin + diamond powder) combines 12 actions in 1 single step.

Sale price13,90 €
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Soothing Treatment.

Sale price48,20 €
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Enriched with Macadamia Nut Oil, Diamond powder and vegetable keratin.

Sale price48,20 €
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Enriched with Macadamia Nut Oil, Diamond powder and vegetable keratin.

Sale price48,20 €
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Enriched with Macadamia Nut Oil, Diamond powder, and vegetable keratin.

Sale price39,80 €
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Soothing Shampoo.

Sale price39,80 €
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Enriched with Macadamia Nut Oil, Diamond powder, and vegetable keratin.

Sale price48,20 €
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This leave-in spray provides 10 benefits in one application.

Sale price15,90 €
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Nourishing Shampoo.

Sale price39,80 €
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Nutrition Treatment.

Sale price48,20 €
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Hydrating serum & smoothing prolonger.

Sale price27,90 €
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Detoxifying, revitalizing, and smoothing-extending shampoo.

Sale price16,90 €
OUR STORES

Professional expertise, right near you

Enjoy personalized advice from true hairdressing and beauty professionals in one of our 29 stores in Belgium, France, and the Netherlands. Even in the age of Do It Yourself, benefit from expert support to master the most technical gestures.